In the early 1970s, Renault 12 was Renault’s mid-range car. What was missing was a hatchback, Renault’s trademark. There had been no new model since the launch of Renault 16. In 1976, Renault 14 filled that gap.
Launch of “the Pear”
The advertising campaign used to launch the car, which used the new teaser approach, compared the rounded forms of this little 7 CV to those of a pear. If the Renault 14 advertising broke new ground, so did its powertrain.
An innovative powertrain
For the first time, a Renault car was driven by a transversely-mounted powertrain. Engineered in partnership with Peugeot, which used this technology for its 104, this technique saved substantial space. Interior design produced a roomier cabin, increased luggage space, improved accessibility, and a clearer view of the dashboard and controls.
Renault 14 came in several versions, the most powerful of which was the TS (69hp). Production came to a halt in 1983, as a result of the growth in popularity of Renault 9 and 11.